Kuala Lumpur, 19 June 2023 – Prince Court Medical Centre, a world-class leader in cutting-edge healthcare, has been appointed the official healthcare partner for the prestigious L’Étape Malaysia by Tour de France.
As the official healthcare partner, Prince Court will provide their extensive experience in sports medicine to ensure the safety and well-being of cyclists, staff and volunteers involved in this demanding race.
The partnership showcases Prince Court’s capabilities in the areas of sports medicine which combines research-based solutions in the approach of sports rehabilitation and post-operative recovery.
Prince Court CEO Cindy Choe said: “We are proud to partner with L’Etape Malaysia as we strongly believe that health and sports go hand-in-hand. As the official healthcare partner of L’Etape Malaysia, we are fully committed to providing the best possible medical care and ensuring the well-being of all participants, staff and volunteers.
“This partnership will showcase our capabilities in the areas of sports medicine which combines research-based solutions in the approach of sports rehabilitation and post-operative recovery, and exemplifies our dedication to supporting the well-being of athletes.”
The collaboration between Prince Court and L’Étape Malaysia will see the medical centre deploy its multidisciplinary team of renowned doctors, sports medicine specialists, and dedicated support staff at each stage, offering top-notch medical services and comprehensive care.
Prince Court’s state-of-the-art facilities, advanced medical technologies, and evidence-based approach will play a pivotal role in managing any medical challenges that arise during L’Étape Malaysia.
“We warmly welcome Prince Court Medical Centre as our official healthcare partner for L’Étape Malaysia,” said Riduwan Matni, CEO of Muse Group Asia, co-organiser of the tournament. “Their exceptional reputation for delivering world-class healthcare aligns perfectly with our commitment to ensure the highest standards of safety and well-being for our athletes. Together, we will continue to raise the bar in providing the best support for the sports industry.”
L’Étape Malaysia bears the distinction of being officially accredited as the second-largest L’Étape by Tour de France event in the world with a stunning 4,700 rider participation last year in its inaugural event. This prestigious event has been successfully held in more than 20 countries, including Malaysia. The current edition has drawn more than 3,200 participants, and the organisers anticipate that by the time of the race on 8 July 2023, they will have attracted 4,000.
MOU SIGNING CEREMONY PHOTOS
Riduwan Matni, CEO of Muse Group Asia (Left) with Cindy Choe, CEO of Prince Court Medical Centre (Right)
From L-R :
Elmi Juhari, Brand Ambassador of L’Étape Malaysia; Amir Mustafa Rusli, Brand Ambassador of L’Étape Malaysia; Azman Fahmi Osman, COO of Muse Group Asia; Cindy Choe, Prince Court CEO; Riduwan Matni, CEO of Muse Group Asia; Yim Wai Soon, Brand Ambassador of L’Étape Malaysia
From L-R :
Cha Chon Heng, Prince Court Director of Nursing; Melissa Sandhu, Prince Court Head of Sales and Marketing; Dr. Johan Rizwal Ismail, Consultant Cardiologist & Internal Medicine Physician; Dr. Siva Perumal, Emergency Medicine Physician & Head of Emergency Services; Elmi Juhari, Brand Ambassador of L’Étape Malaysia; Amir Mustafa Rusli, Brand Ambassador of L’Étape Malaysia; Azman Fahmi Osman, COO of Muse Group Asia; Cindy Choe, Prince Court CEO; Riduwan Matni, CEO of Muse Group Asia; Yim Wai Soon, Brand Ambassador of L’Étape Malaysia; Dr. Malini Karupiah, Consultant Sports Medicine Physician, Jennifer Soon, Prince Court COO and Widya Samatha, Prince Court Head of Medical Affairs & Quality
From L-R :
Neng Shahidah Sabullah, Prince Court Assistant Physical and Rehabilitation Medicine Manager; Cha Chon Heng, Prince Court Director of Nursing; Yim Wai Soon, Brand Ambassador of L’Étape Malaysia; Elmi Juhari, Brand Ambassador of L’Étape Malaysia; Cindy Choe, Prince Court CEO; Riduwan Matni, CEO of Muse Group Asia; Amir Mustafa Rusli, Brand Ambassador of L’Étape Malaysia; Dr. Siva Perumal, Emergency Medicine Physician & Head of Emergency Services
From L-R :
Dr. Siva Perumal, Emergency Medicine Physician & Head of Emergency Services; Cindy Choe, Prince Court CEO; Riduwan Matni, CEO of Muse Group Asia; Amir Mustafa Rusli, Brand Ambassador of L’Étape Malaysia
About Prince Court Medical Centre
World-class excellence meets exclusive care at Prince Court Medical Centre, based on our desire to care and do good being at the heart of everything we do. Our doctors, nurses and medical professionals work as a team – day in and day out – to ensure that Prince Court provides the right answers and right solutions to all who walk through our doors.
An award-winning and internationally accredited quaternary hospital in Kuala Lumpur, Prince Court is globally recognised for its gold standard in holistic healthcare excellence, through the delivery of multi-specialty personalised care with excellent clinical outcomes in a healing environment.
For more information, please visit www.princecourt.com
About L’Étape Malaysia
Date: 7-8 July 2023
Venue: Desaru Coast, Johor
Distances:
- THE RACE (140km)
- THE RIDE (60km)
Category:
- ELITE
- Individual men and women
- Men’s Team (5 men)
- Women’s Team (5 women)
Organisers
- Muse Group Asia
- KPRJ Sports
Recognized as “The World’s Greatest Amateur Cycling Event,” L’Étape by Tour de France stands out as the sole cyclosportive series that enables amateur cyclists to truly embrace the Tour de France experience by racing like professional participants.
Last year’s edition witnessed an impressive turnout of 4,700 participants, solidifying L’Étape Malaysia’s position as the world’s second-largest L’Étape by Tour de France. This renowned event has successfully been organized in over 20 countries, including Malaysia.
This year introduces the ELITE Category, a limited category exclusively dedicated to participants seeking to challenge themselves like professional cyclists. For the ELITE Category, participants will enjoy professional race services such as dedicated mobile feeding, professional timing chips, and comprehensive traffic and logistics support.
L’Étape Malaysia prides itself on offering participants an unparalleled opportunity to immerse themselves in the essence of the Tour de France. With its diverse racing categories, professional race services, enhanced technical support, and thoughtfully designed routes, the 2023 edition promises an exceptional experience for all participants, ensuring a memorable and thrilling event for cycling enthusiasts.
For more information including the race routes, accommodation ideas, and other FAQs, go to www.letapemalaysia.com / www.facebook.com/letapemalaysia / www.instagram.com/letapemalaysia / www.tiktok.com/@letapemalaysia
For media enquiries, please contact Melissa Sandhu of Prince Court Medical Centre at +60195751808 or Audra Jeyaraj at +60126915024 or Hemavathy DM Suppiah at +60196691881.
